Speaking Clients

United States

Please click on a client name to view details.

American Marketing Association

American Marketing Association, Nonprofit Marketing Conference, "The State of Marketing the Arts," July 9, 2002, Chicago.


American Marketing Association Nonprofit Division, keynote speaker and program coordinator: "Collaborations and the Arts." Chicago, Feb. 1995.


American Symphony Orchestra League

American Symphony Orchestra League, annual conference, presentation to symphony marketing directors: "Purchase Behavior as it Relates to Ticket Price, Reasons for, and Barriers to Attendance," Washington, D. C., June 1997.


Arts Midwest

Arts Midwest, annual conference, St. Paul, Minnesota: Full day seminar for 85 managers and marketing directors of performing arts presenting organizations. Part I: "Understanding Arts Audiences and Building Audience Commitment and Loyalty;" Part II: "Capitalizing on New Technology in Marketing the Arts." September 21, 2001.


Arts Midwest, annual conference, lecturer and workshop leader; "Building Audience Commitment and Loyalty." Chicago, September 1995.


Association of Performing Arts Presents

Association of Performing Arts Presenters, Opening Plenary Session panel member at annual conference for 1500 participants, "Performing Arts on the Edge: Seeking an American Culture," New York, Jan. 1998.


Association of Performing Arts Presenters, annual conference, New York; guest speaker. "Current issues in performing arts marketing: a question and answer session." Dec. 1996.


Boston Area Arts Marketing Organizations

Boston Area Organization of Arts Marketing Directors; guest speaker: "Building Audience Commitment and Loyalty," Boston, May 1996.


Boston College

Boston College, Boston, Presentation to arts management students, faculty, and professionals from the Boston area on current issues in arts marketing. April, 2007.


Broward County Cultural Arts Commision

Broward County Cultural Arts Commission, speaker and consultant for arts managers from three-county area; "Building Audience Commitment and Loyalty," "Consumer Behavior of Arts Audiences and Segmenting and Targeting the Audience and Positioning the Offer," "New Technology and Marketing the Arts," "The Strategic Planning Process: Understanding, Defining, Implementing, and Evaluating Mission, Objectives and Goals," and consultations with five individual arts managers, Fort Lauderdale, Florida, March 2000.


Chicago Music Alliance

Chicago Music Alliance, keynote speaker of panel discussion including Wynne Delacoma, music critic of the Chicago Sun Times, "Issues in Marketing Music Organizations." Jan. 1997.


Child Care Association of Illinois

Child Care Association of Illinois, (representing organizations across the state dedicated to improving the delivery of social services to the abused, neglected, and troubled children, youth and families of Illinois). Half-day presentation at their annual spring training and membership meeting to approximately 200 directors: "Strategic Marketing Management: The Leadership of Organizational Change." March 1999.


Cincinnati Instutue of Fine Arts, Arts Services Office

Cincinnati Institute of Fine Arts (Arts Services Office), keynote speaker and workshop leader: 'How the Arts Can Prosper Through Strategic Collaborations" for arts managers in Cincinnati, Ohio, Sept. 1996.


Dance / USA

Dance/USA, biennial conference for 200 managers of North American dance companies; four presentations including: pre-conference half-day workshop "Building Audience Commitment and Loyalty," conference seminar on "Consumer Behavior of Arts Audiences and Segmenting and Targeting the Audience and Positioning the Offer," facilitator of marketing managers' discussion session, panel member on Long Range Strategic Planning vs. Crisis Planning, June 1998, Charleston, South Carolina.


Durham Arts Council

Durham Arts Council, sole presenter and seminar leader for two-day program on issues in arts marketing for directors of arts organizations in Raleigh, Durham, and Chapel Hill, North Carolina, April 1999.


Houston Arts Alliance

Houston Arts Alliance, Houston, Texas. Full day seminar for about 50 arts managers entitled "Arts Marketing Insights." July, 2009.


Illinois Council of Orchestras

Illinois Council of Orchestras, "Strategic Market Planning for Building Audiences," for approximately 40 orchestra managers, May 1998, Chicago.


Illinois Council of Orchestras

A full-day seminar on arts marketing presented to managers and marketing directors of Illinois music organizations. March, 2006.


Kankakee Valley Symphony Orchestra

A full-day seminar on arts marketing and specific issues relevant to this symphony orchestra presented to the board of directors. October, 2006.


Michigan Association of Community Arts Organizations

Michigan Association of Community Arts Organizations, one-day seminar for 115 directors of Michigan arts organizations entitled "Marketing Essentials: Understanding and Building Today's Audiences for the Arts," May 1999.


Michigan Orchestra Association

Michigan Orchestra Association annual meeting; guest speaker: "Strategic Collaborations for Performing Arts Organizations." Grand Rapids, Oct. 1994.


Michigan Presenters' Association

Michigan Presenters' Association, "Building Audience Commitment and Loyalty," East Lansing, Michigan, April 1998.


National Alliance for Musical Theatre

National Alliance for Musical Theatre, sole presenter at two and one-half day Spring conference on performing arts marketing for 120 executive directors and marketing directors of musical theatres, "Standing Room Only: Strategies for Marketing Musical Theatre," San Francisco, April 1998.


National Coalition of United Arts Funds

National Coalition of United Arts Funds, annual conference, guest speaker: "How the Arts Can Prosper Through Strategic Collaborations." Atlanta, July 1996.


National Docent Symposium

National Docent Symposium, Art Institute, Chicago. Speaker and panel moderator for session on "Controversy in the Arts" for an audience of 550 museum docents from across the U.S. September 2003.


National Public Radio

National Public Radio, featured guest on "Talk of the Nation," with host Ray Suarez and guest Edward Rothstein, culture editor of the New York Times. Topic: Issues in performing arts marketing as presented in Standing Room Only. Jan. 8, 1997.


National Society of Fundraising Executives / Arts and Humanities Special Interest Group

National Society of Fundraising Executives: Arts and Humanities Special Interest Group, seminar leader and speaker: "Strategic Collaborations and the Arts." Chicago, May 1996.


Philadelphia Cultural Alliance

Presentation to 70 arts managers and marketers on "Building Audience Commitment and Loyalty." Sessions with individual arts organizations regarding their marketing issues; session with Cultural Alliance personnel to analyze their research documents and make suggestions for improving effectiveness of data and other information provided to their constituents. December, 2011.


Tennessee Arts Commision

Tennessee Arts Commission biennial Governor's Conference on the Arts, featured speaker on "Building Audience Commitment and Loyalty," Nashville, Sept. 1997.


Upstate New York Presenters' Association

Upstate New York Presenters' Association, two half-day seminars on "Building Audience Commitment and Loyalty," and "Consumer Behavior of Arts Audiences and Segmenting and Targeting the Audience and Positioning the Offer," to approximately 50 arts managers in Geneva, New York, June 1998.


Wallace Foundation

Presenter at annual conference for 250 participants, "Building Audiences: Sustaining What Works," June, 2011.




International

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AIMAC (International Association for the Management of Arts and Culture)

AIMAC (International Association for the Management of Arts and Culture), seminar leader for presentation of papers to 200 professors of arts managers from around the world. Dallas, Texas, June-July, 2009.

AIMAC (International Association for the Management of Arts and Culture), seminar leader for presentation of papers to 200 professors of arts managers from around the world. Valencia, Spain, July, 2007.


Alliance of Danish Theater Directors

Taught full-day seminar entitled "Arts Marketing in American" to directors and marketing directors of 30 theater companies from Copenhagen and other Danish cities; June, 2010.


Arts Council Korea

Keynote speaker at International Symposium of Arts and Business 2012 on the theme of integrating arts and business. Also, presented half-day workshop on arts marketing to managers and professors of arts management. November, 2012.


Arts Management Conference of Santiago, Chile

Santiago, Chile, Arts Management Conference, lecture by videotape and live teleconference, for Chile's arts and culture managers: "Managing the Organization's Mission, Objectives, and Goals" and "Marketing the Arts." Jan. 1995.


Arts Marketing Association of Great Britain

Arts Marketing Association of Great Britain, annual conference, keynote speaker, lecturer, and panelist; "Building Audience Commitment and Loyalty," and "Consumer Behavior of Arts Audiences and Segmenting and Targeting the Audience and Positioning the Offer," "New Technology and Marketing the Arts," Cardiff, Wales, July 1999.


Australian Arts Council

Australian Arts Council, state arts councils, local universities: speaker in Sydney, Melbourne, and Adelaide, Australia to arts managers and arts academicians (100-300 in each city) on a variety of arts marketing topics. October 16-20, 2000.


Australian Institute of Arts Management

Australian Institute of Arts Management, speaker at their biennial conference for arts managers from Australia and New Zealand. "Building Audience Commitment and Loyalty," "Consumer Behavior of Arts Audiences and Segmenting and Targeting the Audience and Positioning the Offer," "New Technology and Marketing the Arts," Brisbane, Australia, October 8-10, 2000.


Fundación Autor, Spain

Conference on Marketing the Arts; Presentation on Issues in Arts Marketing for the 21st Century to arts managers and professors of arts management from Spain, France, and Italy; November, 2004, Valencia, Spain.


International Association for the Management of Arts and Culture

International Association for the Management of Arts and Culture, biennial meeting, "Capitalizing on New Technology in Marketing the Arts," Brisbane, Australia, July 2, 2001.


International Association for the Management of Arts and Culture, biennial meeting, "Turning on the Next Generation to Classical Music," based on exploratory research for the Ravinia Music Festival, Helsinki, June 1999.


International Association for the Management of Arts and Culture, biennial meeting, "Purchase Behavior as it Relates to Ticket Price, Reasons for, and Barriers to Attendance," San Francisco, July 1997.


International Association for the Management of Arts and Culture, biennial conference, speaker: "Strategic Collaborations: Forging Viability for Arts Organizations." City University, London; July 1995.


International Association for the Management of Arts and Culture, biennial conference at Groupe H.E.C., Jouy-en-Josas, France; speaker: "Marketing the Performing Arts: The Marketing Mind-Set." June 1993.


Kellogg Alumni Club, Tokyo, Japan

Lecture on Issues in the Arts, November 2012.


National Foundation for the Arts of Argentina

National Foundation for the Arts of Argentina, guest speaker at an international seminar on cultural economics and corporate sponsorship of the arts. Topic: "A Case for Private Support for the Arts: the U. S. Experience," Buenos Aires, Aug. 1998.


Royal Ontario Museum of Toronto, Canada

Royal Ontario Museum in Toronto, Canada; keynote speaker and panel member at a seminar entitled "Marketing Culture, Will It Save Us or Kill Us?" for 250 Canadian arts managers and marketers. Feb. 1993


U.S. Embassy in Moscow, Russia

A series of speaking engagements and full-day seminars presented to Russian arts managers, arts journalists, and students of arts management from across Russia on issues in arts marketing, by invitation of the U.S. Embassy in Moscow; December, 2004.


Venezuelan Ministry of Culture

Caracas, Venezuela: "Private Support for the Arts: The U.S. Experience." Only American and non-Spanish-speaking person invited to address 300 Venezuelans at a seminar designed to help promote new legislation to incentivize corporate support of the arts in Venezuela. Sponsored by the Vice-minister of Culture, the Banco Centrale of Venezuela, and 3 major foundations. March 28-30, 2001.